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Marvaco brings Bellissima to EGP

publication date: 2021/09/01

The Bellissima Network expands as Marvaco become the latest member  

CAMBRIDGE, UNITED KINGDOM – Prepress company Hamillroad Software announces that Marvaco, a prepress provider and flexographic plate maker for brands and printers, is to take its Bellissima Digitally Modulated Screening to market in the Nordics. 

Marvaco is one of the leading packaging prepress houses in the Nordic region, employing circa. ninety prepress professionals in Finland and Sweden. Marvaco is a pioneer in producing high-quality flexo printing plates and packaging artwork and having close partnerships with customers and suppliers to ensure quality and efficiency. 

Recognized as one of the leaders in Expanded Gamut Printing (EGP), Marvaco sees the key role that Bellissima DMS can offer to add value in the move to Marvaco EGP™ by converters. 

"As a team, we are all very excited to be announcing this partnership. We've observed the work that Hamillroad has done with Bellissima since launching the technology and have been impressed by the uptake globally of printers and converters moving to Fixed Palette (FP) printing using Bellissima. We want to drive the success of Expanded Gamut (EG) printing further with Bellissima. We recognize that the benefits Bellissima give converters and brands; Ultra HD flexo print, the ability to compete with gravure and further increase the production efficiency, are all important factors in helping our customers grow their businesses." Comments Kai Lankinen, Partner at Marvaco. 

Lankinen continues: "Marvaco's passion of making the planet greener and helping the print community adopt a more sustainable and valuable approach to production is synergized in what Hamillroad is doing with Bellissima globally - we see this as a natural fit for a partnership." 

Pierre Hammond, Commercial Director at Hamillroad, adds: "Marvaco is an innovator in the field of EG printing and is an ideal partner to take our Bellissima technology to converters in the Nordics and grow EG printing. Bellissima screening is the key that unlocks the path to easy, high-fidelity EG printing and will be the catalyst driving a change in the flexographic industry. Bellissima and Marvaco will be formidable forces. We welcome the Marvaco team into the network and see a great future as we advance Bellissima and EG printing." 

Marvaco will take Bellissima to market in Finland, Sweden, Norway, Denmark, and the Baltic countries – Estonia, Lithuania, and Latvia. 

If you are a printer wishing to try Bellissima EG on press, please visit the Bellissima Network page on the Hamillroad website:

About Hamillroad Software 
Hamillroad Software is a global supplier of software solutions for the prepress industry. Hamillroad solutions help customers save time and money during all stages of the printing process while also improving the final printed image quality.

Hamillroad Software specializes in Digitally Modulated Screening, which provides unparalleled Ultra-High-Definition screening for Lithographic (Auraia DMS) and Flexographic (Bellissima DMS) printing. 

Hamillroad Software has its headquarters in Cambridge, UK, and partners with resellers and OEMs worldwide to distribute and sell their solutions. For more information on Hamillroad and their products, please visit their website at

About Marvaco
Marvaco is the leading packaging premedia company and flexo plate supplier in the Nordic region. The company is the leading EGP supplier in Northern Europe, and its services cover the full range of brand business artwork management and line extension creation to all packaging materials and printing methods.

Tags: #Bellissima #Sustainability #Innovation #GreenerPrinting #HiQ_EGP #EGP #ExpandedGamut #CMYKOGV #BrandColors #Packaging #Marvaco


Danielle Kinsella
Marketing Director
Hamillroad Software Limited
T: +44 (0)1223 257953

Kai Lankinen
Executive Partner
Marvaco Ltd
T: +358 (0)50 4277 616

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